Tailored brand sprints by top tier strategists
Only a sharp brand position lets you own a distinct place in the consumer’s mind.
We help you understand, define and communicate this position.
David Laxer, The Brief Co. Founder
We have taken the mystery out of brand strategy, and replaced it with highly structured and strategic sprints geared to provide startups and early stage companies with the foundations for long-term success. This is our position.
From brand positioning, to complex strategic projects Michael is an accomplished consultant who drives projects forward.
Principal Brand Strategy bei New Work SE
Lukas helped us cleverly unite the strengths we have built over many decades with a compelling vision of the future.
Dr. Matthias Quadflieg
Chief Executive Officer, Dolzer
Eyal played a major role in positioning us as a global and trusted brand. He is also a true gentleman.
Ayelet helped us better understand and solve the market challenges our brand needed to overcome.
Venture Capital Partner at Facebook (former VP product & experience at WIV Club)
An extraordinary fit between business acumen and creativity: this is one of the key strengths of Nathan Lyons.
Professor Paolo Morosetti
Director of Corporate Strategy, Bocconi University
Federico is a talented planner – even meeting him at the coffee machine can lead to amazing inspiration.
Creative Director, Apple
Brent is one of the rare planners with a passion for great ideas, backed by his proven and extensive integrated and digital media planning experience.
TBWA Digital Creative Director
David has an uncanny ability to get into the head of the client, fast, to articulate ideas, big and small.
Carmen DeVille Makover
Director of Corporate Marketing, Kornit
How do I know if my company is at the right stage for positioning?
If you feel your company doesn’t have a unique competitive advantage, a clear understanding of your customer or an inability to even grab customer or investor attention. You can also schedule a call or fill out our Unlock Your Potential survey.
Does the Brief Co. offer additional services?
The Brief Co. is committed to keeping its offering highly focused. That is our position.
What does a final strategy look like?
As client strategies are highly confidential, we are unable to present our work on the website. However, if you schedule a call, we will be happy to show you the entire process and email you a detailed workflow.
What happens if I am not happy with the strategy?
We have an internal panel of other strategists and advisory board who review the project and determine the quality of work and the desired course of action.
Is there a possibility for on-site meetings?
Online vs Offline
Unfortunately not. In order to make our model work, we need to account for everyone’s time, almost up to the minute. So the only way to do that is by following our carefully designed process.